The Tourneau flagship store in Las Vegas brings a visual excitement to an otherwise traditional retail space. To create a dynamic and surprising space where the product is king, spherical and circular design elements are used to create a central axis for retail success. A dome ceiling hovers over the central area and encapsulates the product cases below. The inside face of the dome transforms into a canvas of projections and color illumination for product graphics and themed shows. Above the dome, a circular array of overlapping curves (referred to as “onion skins”) embrace the space and provides yet another canvas of illumination.

Contrasting colors are used to enhance and define the dome and curved surfaces. The inside face of the dome is illuminated with earth tones and softer colors which represent the sunrise and sunset of a warm summer day. Above the dome, the “skins” create a background illuminated with intense colors such as blue, red, and magenta.

A major consideration was to bring a complementary light closer to the patron so that the watches were accentuated when removed from the display case. The solution was to create a glowing table lamp with spotlights hidden inside. Six MR-16’s are aimed to accent the product on the display counters, and low voltage lights provide a warm inviting glow to the lampshades. The table lamps are a solution which marry form and function to enhance environment and experience.